"Don was a very effective and professional expert witness both in his written report and in his testimony during the jury trial." Black, Lowe & Graham. David Lowe, Founding Partner.  
  "I would highly recommend Don as an expert witness. Don prepared an extensive report in which he defined the applicable standard and applied it to the facts at issue. Don thoroughly and effectively defended his findings when deposed by opposing counsel." O'Reilly & Mark Law, Bart Colombo, Partner.  
  "Don was an outstanding expert marketing and sales witness. His written report was carefully and effectively produced and his testimony during his videotaped deposition was a significant key to the successful settlement of this case." Baird Williams & Greer Najia Kerrin, Partner  
  "Don's in depth knowledge of marketing issues, his skills with establishing damages and his commitment and his dedication proved an invaluable asset to our litigation team. It was a pleasure working with him and we look forward to working with him again." Intellectulaw Betty Tufariello, Partner. www.intellectulaw.com  
  "Don was an excellent expert witness. He wrote an exceptional report and was very effective during his deposition. Don's report and testimony were very important to the success of our case." Riley & Associates Grant Riley, Founding Partner  

 
Expert Witness
I am a nationally known marketing, sales and business economist expert. My legal references are outstanding. My line-management, executive and public speaking expertise permit me to effectively explain complex issues.
My Primary Focus and Typical Engagements:
  • Economic Loss to a Business: Quantify lost share, sales, profits and other critical variables.
  • Intellectual Property: Trademarks, trade names, copyrights and trade secrets.
  • Distributors, Dealers and Sales Representatives: Evaluate claims and economic loss.
  • Marketing Research: Define market size, share, growth, key trends, competitors, marketing & sales effectiveness and customary practices.
Don Smith, President One-minute message
My experience includes ~50 cases including ~40 written reports, 13 depositions, 3 jury trials and 2 arbitrations. The basis for my success is careful and insightful listening and research. My consulting and teaching expertise permits me to explain complex issues in my reports and testimony.
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My opinions stand up to the challenges of opposing council because I combine my marketing, sales and business expertise with independent facts I secure with market research.
My Special Qualifications Include:
  • Over twenty years as a corporate executive in Fortune 500 companies. This provides me with an in-depth and practical understanding of business, sales and marketing.
  • Full-time consultant since 1989. My clients range from family owned businesses to Fortune 1000 companies including Akzo-Nobel, AT&T, Borax, DuPont, ITT, Lockheed-Martin, Lutron, Motorola, Panama Canal, SKF, Tyco, Verizon and Volvo.
  • Prior university associations include Cornell Graduate School of Management, University of North Carolina, University of Wisconsin and the Milwaukee School of Engineering. Voted by Cornell MBA students as top-ten faculty.
  • Seminar developer-leader with the American Management Association from 1989 to 2007. My student ratings of 3.9 on a 4.0 scale made me one of AMA very best instructors.
  • Outstanding legal references.
Special Reasons for My Success:
  • My opinions are based on a combination of my in-depth expertise and market research. My opinions are definitive and stand solid.
  • My training and public speaking experience permit me to explain complex subjects to juries.
  • I listen, do my homework and meet deadlines.
 

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